Privacy Policy

1. Introduction

CertBlueprint ("we," "us," or "our") is an IT certification directory and study resource operated by SureWhyNot (surewhynot.app). This Privacy Policy explains how we collect, use, and handle information when you visit certblueprint.com (the "Site").

By using the Site, you agree to the practices described in this policy. If you do not agree, please do not use the Site.

2. Information we collect

Analytics data

We use Google Analytics 4 (GA4) and Google Tag Manager (GTM) to collect anonymized data about how visitors use the Site. This includes pages visited, time on page, general geographic region, device type, and referring sources. We do not use this data to identify individual users.

Cookies

The Site uses cookies placed by Google Analytics, Google AdSense, and the CookieYes consent management platform. These cookies may include:

• Analytics cookies (GA4) to measure site usage
• Advertising cookies (Google AdSense) to serve relevant ads
• Consent cookies (CookieYes) to store your cookie preferences

You can manage or withdraw consent at any time via the cookie consent banner that appears when you first visit the Site.

Affiliate link clicks

When you click an affiliate link on the Site, data about that click (such as the destination provider and link label) may be collected via GTM and GA4 event tracking. No personally identifying information is captured from these clicks on our end.

Information you provide

The Site has no user accounts, login forms, or contact forms. We do not collect names, email addresses, or any personal information directly through the Site. If you contact us via email, we will use that email address only to respond to your inquiry.

3. Third-party services

The following third-party services are integrated on this Site. Each has its own privacy policy which governs their data practices.

• Google Analytics 4 — analytics. Google Privacy Policy
• Google Tag Manager — tag and event management. Google Privacy Policy
• Google AdSense — advertising. Google Privacy Policy
• CookieYes — cookie consent management. CookieYes Privacy Policy

Affiliate links on the Site may direct you to third-party websites including Udemy, Boson, Amazon, and Cisco. Once you leave certblueprint.com, this Privacy Policy no longer applies. We encourage you to review the privacy policy of any third-party site you visit.

4. Advertising

The Site participates in Google AdSense, which uses cookies to display ads based on your prior visits to this and other websites. Google's use of advertising cookies enables it and its partners to serve ads based on your visit to this Site and other sites on the internet.

You may opt out of personalized advertising by visiting Google Ads Settings or YourAdChoices.

5. How we use information

We use the data described above to:

• Understand how visitors use the Site so we can improve it
• Measure which content is most useful
• Serve relevant advertising
• Track affiliate link performance in aggregate

We do not sell data. We do not share personally identifying information with third parties except as described in this policy or as required by law.

6. Data retention

Analytics data retained by Google is subject to Google's own data retention policies. CookieYes consent data is stored as a cookie in your browser and expires according to the CookieYes platform settings. We do not independently store personal data on our servers.

7. Your rights

Depending on your location, you may have rights under GDPR, CCPA, or other applicable laws to access, correct, or delete data related to you. Because we do not directly collect personally identifying information, most rights can be exercised directly with the third-party services listed in Section 3.

To exercise your cookie consent rights, use the consent banner on the Site or contact us at privacy@surewhynot.app.

8. Children's privacy

The Site is not directed to children under 13. We do not knowingly collect data from children. If you believe a child has provided us with personal information, contact us at privacy@surewhynot.app.

9. Changes to this policy

We may update this Privacy Policy periodically. When we do, we will update the "Last updated" date at the top of this page. Continued use of the Site after changes constitutes acceptance of the updated policy.

10. Contact

For privacy-related inquiries, contact us at privacy@surewhynot.app or contact@surewhynot.app.